I saw this on Chic Geek a few days ago and had to share! This Clarks Spring 2013 video (by Versatile Studios) makes me want to get a big glass of iced tea and drive up to anywhere on the northeast coast. I can't wait to get back to the beach in the good ole US of A! Also, I can't help it that I've had a crush on Clarks since I got my first pair of Wallabees in high school. Now I have my eyes set on these desert boots for next fall!

Who else is excited for Gatsby?!

Saw this trailer in the theatre the other day for the first time...I am. SO. STOKED!!

K-Mart Ship My Pants

I honestly never thought I'd blog about K-Mart, but it looks like today is the day. To be honest, I've only stepped inside a K-Mart store once, and I was so unimpressed with the stock, the presentation, and the overall smell and organization of the place that I've never wanted to go back.

From the standpoint of a marketing and advertising student, their commercials and advertisements are unimpressive and unmemorable...until now. What do y'all think of this commercial? The part of me that has the sense of humor of a 12 year old boy thinks its hilarious. Another part of me doesn't think it's in good taste...but it stands out and is definitely memorable.

So what's your opinion? Good branding? Good sense of humor? Discuss!

J Crew Spring Lookbook Video

In case you're not on J Crew's email list (HOW DARE YOU), they've emailed us a behind-the-scenes video of the Spring 2013 collection that are so fun! I love getting to see J Crew behind the scenes!

I Would Never Kidnap a Child

Except maybe Romeo Beckham. Because he is adorable.

LOVE Dior

Featuring my one of my favorite models, Daphne Groeneveld. Dior is genius.

PS- Follow my blog with Bloglovin

Jenna Lyons and J Crew 2013

But really though, how amazing is Jenna Lyons? Those pants? Love her.

The Row

Being a marketing and advertising student, I love internally critiquing advertisements, billboards, commercials, etc. It feels a little bit like judging or gossiping, but without the negative things that can come along with talking smack. Like I posted about Kate Spade, most of the brands I love focus a lot on their brand image in their advertisements.

Most of the time if I don't like a store, it's not so much about the clothing, it's about the brand image. If the owners of a brand, or even smaller, the manager of a store, doesn't focus on the customer's experience and how to best show the brand's image through the store's layout and organization, why should I reward that store with my service? Maybe that sounds harsh...but I like me a well designed ad.

Anyway, of all my favorite advertisements and videos, this one has to be my favorite. It was done when The Row was still starting, in 2007, but it sells the brand and the brand's image so well without saying one word. Besides the fact that I LOVE the clothes, it's such smart marketing. That girl, to me, looks so. cool.

Anyone agree?

Kate Spade, you woo me

Does anyone else love this kate spade video as much as I do? Again, I love you kate spade, Mind, body, and soul.